Helvetica Movie Cover
Taken from the film’s website:
“Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which celebrated its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.”
I watched this film a couple of weeks ago as I was working on my latest projects. I thought it might inspire me in some way and it did. I found the film to be very educational not about the typeface alone, but about the whole typeface industry. The history behind Helvetica was interesting to say the least. I would definitely recommend this film to anyone interested in learning more about the typeface and anyone in the design business.
If there was one theme I could take away from some of the designers in the film it was to never let the font used in a piece outweigh the piece as a whole.
